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Foursquare's Winning Streak

Written by Foursquare on Nov 04, 2016 - Read time: 3 min - Read Later

With just seven weeks left in the year, we're busy at Foursquare closing out the quarter and the year with a strong finish. 2016 has seen tremendous growth for the company as we continue to lead the way in location intelligence from new products we've launched like Attribution by Foursquare and Marsbot (in beta) to the latest versions of the Foursquare city guide and Foursquare Swarm check-in apps that came out this fall. Foursquare leverages insights driven by location intelligence for more than half of Ad Age's list of the 100 Leading National Advertisers and powers location for some of the biggest tech companies in the world including Uber, Microsoft, Samsung and Twitter.

There are thousands of other tiny wins that we celebrate internally — but today I'm delighted to share that Foursquare has recently been recognized externally for our corporate culture and our enterprise products.

Just this morning, Ad Age named Foursquare to its annual Best Places to Work list.

Foursquare came in 23rd place out of the 50 recognized companies. Ad Age noted fun traditions like our annual Foursquare talent show (yes, we do have both an a cappella group and a full-fledged band) as well as our Core Value Awards that celebrate our employees (and allow them to pick which restaurants cater lunch twice a week!). We're also proud of our flexible vacation policy, offering 100% paid healthcare, participating in community service initiatives, offering on-site wellness programs and our culture of transparency.

Our HR team works incredibly hard to create and implement policies that foster a work environment that Foursquare's employees can all thrive in. We also take immense pride in our staff who are a source of ongoing energy, enthusiasm, inclusiveness and effort.

In addition to being recognized as one of the best places to work in the industry, our efforts to develop new enterprise tools has resulted in two awards for a product that we launched earlier this year: Attribution by Foursquare.

Attribution by Foursquare is a measurement tool for marketers that determines whether digital ads across any publisher or partner drive foot traffic into brick-and-mortar stores. It features a live dashboard that allows brands, publishers, agencies and programmatic partners to get daily metrics including visits to stores, incremental visit lift, return on ad spend and incremental revenue.

Attribution by Foursquare has been recognized by:

  • Street Fight Local Visionary Awards: Street Fight honored Attribution by Foursquare at the Local Visionary Awards with the top prize for Best Online-to-Offline Attribution Product. The awards recognize individuals and organizations that are advancing local marketing technology with creativity, ingenuity and success. (For anyone not in the industry, Street Fight is one of the leading media brands covering what's happening in the world of location technology: it's a huge honor that they recognized our Attribution product in its freshman year.)
  • CIO.com and Drexel University Analytics 50: Foursquare's President Steven Rosenblatt was recognized for his leadership in the development of Attribution by Foursquare in CIO.com and Drexel University's Analytics 50. The awards program, which is in its inaugural year, recognizes the use of analytics to solve business challenges.

We are so grateful for our incredible team at Foursquare that has made this all possible and that continues to push the envelope and make Foursquare a leader in location intelligence.

Want to join this award-winning team at one of the best places to work? We're hiring — find all open job positions here.

Want to learn more about our award-winning measurement tool, Attribution by Foursquare? Visit attribution.foursquare.com or email us at attribution@foursquare.com.

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