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Josh Martone

Data & Tech  |  Article

How Improving Location Accuracy Leads to Superior Results

Nov 13, 2018

In a previous post, we looked at two of the most common approaches to location marketing — geographic versus contextual — and discussed the advantages of bringing them together in a single flexible so...

Data & Tech  |  Article

Why Flexible Location Technology is Powering the Future of Marketing

Nov 08, 2018

Location technology has revolutionized the way companies reach, engage and understand their users. By leveraging data about where users go in the real world, businesses are able to provide more person...

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